Between October 17 and November 1, 2023, Cunard is offering two new incentives to travel agents.

Agents can earn a reward by playing an online “trick or treat” shuffleboard game that offers 100 Shine points or 10 Shine points for tricking them into playing the game. Cunard booking agents can play the game by entering their booking references on the Shine Rewards Club website.

Further, Cunard is eliminating the minimum number of Shine points needed for a Cunard voyage in order to make it easier for travel agent partners to redeem Cunard voyages using their Shine points. Cunard voyages that are on sale can now be booked by agents using any amount of Shine points.

Additionally, Cunard has launched the “Hello-Queen Pumpkin Hunt”, where five pumpkins are hidden on five pages around the Shine Rewards Club website, and agents who find all five will receive 30 Shine points.

“We felt it was simply too good an opportunity to launch these two bewitching incentives through the Shine Rewards Club at this time of year,” said Angus Struthers, vice president of global sales and marketing. The 2025 program was just launched with 180 new voyages, so it’s just the right time.”