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Katie McAlister is appointed president of Cunard
Katie McAlister is appointed president of Cunard

Katie McAlister is appointed president of Cunard

By Cruise Booking Team

A new president has been appointed by Cunard: Katie McAlister. Currently, McAlister is chief marketing officer for UK and Ireland at TUI, where she has spent 20 years. During this crucial time of expansion, we are delighted to have someone of Katie’s caliber join Cunard.

“Her commercial expertise, operational expertise, and expertise in digital transformation will be instrumental in building on the current team’s outstanding work.” We look forward to Queen Anne’s introduction next year and are confident that Cunard’s brand and growth opportunities will be maximized.

During this critical point in the history of an iconic travel company, McAlister described it as an unrivalled opportunity. The hotel’s renowned luxury signature touches will continue to be present as it expands its guest base and widens its appeal.

During her career at TUI, Katie has held positions across most parts of the organization, including overseas delivery, commercial, digital, and marketing. Currently, she serves on the board of directors for the UK & Ireland as chief marketing officer. TUI, First Choice and Marella Cruises, alongside TUI’s global brand and digital marketing leadership, give her responsibility for sales and marketing channels in the UK & Ireland.

Tags: cunard cruise
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